Wei Xiang Lee, a Singaporean entrepreneur, brings a diverse background in international trade. With a degree from the National University of Singapore, he pursued further education and work opportunities in Japan. Immersed in the Japanese business landscape, culture, and market dynamics, he developed a deep understanding and passion for fostering regional growth and cooperation.
Recognizing Japan and Singapore as pivotal players in the Asia-Pacific region's development, Lee Wei Xiang founded APPEC. Drawing on his cross-cultural expertise and insights, APPEC offers exceptional consulting services by integrating best practices from Japan, Singapore, and beyond. By navigating the complex Asia-Pacific landscape, APPEC empowers businesses to achieve sustainable growth and success.
“Our unwavering vision is to establish APPEC as a highly respected and sought-after consulting firm in the dynamic landscape of the Asia-Pacific region. We aspire to empower businesses with innovative solutions, strategic guidance, and unwavering support, ultimately contributing to their long-term success and driving sustainable growth in the region.”